Are you aware of mobile marketing? Do you have a marketing plan? If you have a plan in place already, are you looking to improve it? Are your advertising efforts working for you or against you? How can you tell if your plan is being effectively applied? These suggestions will help you if you are uncertain of your answers to these questions.
Have a telephone number database to assist your mobile marketing efforts. Don’t add cell phone numbers randomly into your database. That can be trouble. Customers that wind up receiving your messages without explicitly asking for them are going to be very irritated; you have to get them to opt in. You can do this through the internet or by having the individual text you using a code you have given them.
QR codes are efficient when your customers are particularly tech savvy. The codes give access to your site, where you can offer coupons or special deals for those with smartphones. Put them on every printed marketing item, including business cards, catalogs, brochures and anything else. Someone may want to know more about your products, but can’t easily remember your website; QR codes solve this problem.
When developing content for mobile marketing, be sure that you keep your message brief and easy to understand. Make all of your mobile marketing memorable and to the point.
For your mobile site, it’s important to come up with ways to convey your information in as few words as possible. Your mobile site needs to be concise and pertinent, not full of lengthy, keyword stuffed product pages and landing pages. In the mobile marketing universe, brevity is highly prized.
Avoid sending texts to consumers in the early morning or late evening. Nobody likes to be bothered with advertising late at night or early in the morning, no matter how much they are into your product.
Are you more informed when it comes to mobile marketing? Do you have a new plan or a better plan now? Can you now use things that work with your business? Do you know how to properly apply your plan? With any luck, the tips above should have created better answers.